Retail Digital will guide your team in designing the right approach to your online presence by:
- understanding the goals of your marketing strategy
- identifying the various audiences your business needs to reach (customers, employees, vendors, community, other stakeholders) and the type of message for each
- selecting the appropriate platform for each audience (website, social media, sales platform, email, etc.)
- prioritizing those targets
- identifying legal and regulatory requirements
- selecting the tools to create and manage the digital ecosystem
- right-sizing the frequency of message updates and the resources and tools required; there is nothing worse than a stale website!
- helping design your website or social media pages if necessary
- making the whole solution mobile-friendly
- introducing the concept of Search Engine Optimization (SEO)
- identifying key metrics for continuous improvement and getting you started with Analytics to measure the effectiveness of your Web presence
- integrating your e-commerce platform with your internal systems
We cater to all size businesses. We have experience designing web presence for small businesses with a few employees all the way to multi-billion dollar enterprises!
Our first consultation is always free! Contact us at the link below: